DigiSnax Consulting
DigiSnax Consulting is a strategic product consultancy that helps enterprises build, scale, and optimize digital products. Founded by Fred Skoler, an award-winning product leader and holder of eight US patents in AI-driven personalization and behavioral analytics, the firm brings over 25 years of hands-on experience shipping products across SaaS, mobile, digital commerce, AI, and gaming.
Our work has spanned B2B SaaS analytics platforms, omnichannel customer engagement systems, regulated digital products, and AI-powered personalization engines. Across these engagements, DigiSnax-led products have generated over $8 billion in cumulative measurable value for organizations ranging from Fortune 500 enterprises to high-growth startups.
DigiSnax is led by Fred Skoler, a multi-patented product executive and Certified Scrum Master/Product Owner whose career spans enterprise SaaS, digital commerce, AdTech, gaming, and AI-driven platforms.
Fred has taken products from concept to tens of millions of users, built API ecosystems serving dozens of business units, and led cross-functional teams of 60+ across Product, Design, and Engineering.
Today, DigiSnax actively builds with generative AI tools and AI-assisted development to rapidly prototype, validate, and ship functional products.
We start with data, not assumptions. Our engagements are grounded in customer behavior analysis, market validation, and competitive insight before a single feature hits a roadmap.
DigiSnax has driven measurable outcomes including 120% year-over-year recurring revenue growth on B2B SaaS platforms, 47% revenue lift through conversion optimization, and 66% reduction in customer acquisition costs through AI-powered solutions.
When you work with us, you get strategic partners who know how to translate executive vision into living roadmaps with clear KPIs and measurable business impact.
We evaluate your existing product organization, optimize team structures, and establish the frameworks your teams need to deliver consistently. Our approach draws on experience managing global teams across complex, multi-stakeholder environments.
DigiSnax helps you build sustainable product roadmaps backed by customer research, stakeholder discovery, and hypothesis validation, not guesswork.
Whether you need to launch a new product from scratch, scale an existing platform, or align product delivery with commercial strategy, we partner with your leadership to turn ambition into measurable results.
Omnichannel platform strategy, customer engagement programs reaching tens of millions of users, conversion optimization, loyalty, and digital commerce transformation
Cloud-based game platform optimization, user engagement and monetization strategy, product organization evaluation, and global team leadership across multiple international markets
Digital health platform architecture, patient engagement through data-driven personalization, operational cost reduction, and creative engagement design for healthcare organizations
Enterprise Customer Engagement Platform (Fortune 500 Retailer)
Challenge: A major national retailer needed to build a customer engagement platform from scratch to drive loyalty and revenue across 13 business units and hundreds of locations
Solution: Led end-to-end product strategy for a multi-tenant platform with mobile apps (Android/iOS), an API ecosystem operating as an internal platform-as-a-service, and AI-driven personalization. Scaled cross-functional teams of 60+ members across Product, Design, and Engineering
Result: Grew from concept to 33M users in 18 months, generating $3B+ incremental annual revenue. A companion mobile app achieved 1M+ downloads and a 47% lift in revenue performance. Eight US patents were filed for AI-driven personalization and behavioral analytics innovations created during this engagement
B2B SaaS Analytics Platform (Global AdTech/MarTech Enterprise)
Challenge: A global advertising and marketing technology company needed to accelerate growth across its enterprise subscription analytics and customer experience platforms serving Retail, Media, Entertainment, Tech, and Telco verticals
Solution: Owned strategic roadmaps for AI/ML-powered B2B SaaS platforms, identified high-impact product opportunities worth $4B over a 5-year horizon, and pioneered an AI-powered measurement solution. Partnered with commercial teams to shape enterprise deal strategy and shorten sales cycles
Result: Drove 120% year-over-year recurring revenue growth and $550M total revenue. The AI-powered measurement solution reduced customer acquisition costs by 66% and improved completion metrics by 17%
Digital Commerce Optimization (Consumer Imaging Brand)
Challenge: A well-known consumer brand needed to modernize its digital commerce strategy and improve conversion across web and mobile
Solution: Comprehensive customer journey optimization with data-driven A/B testing, conversion rate improvements, and mobile experience enhancements
Result: 32% year-over-year revenue growth through conversion rate optimization and data-informed decision making
Product Organization Transformation (Major Gaming Publisher)
Challenge: A global gaming publisher needed its cloud-based game platform product organization evaluated and restructured for faster delivery
Solution: Evaluated the existing product organization, optimized team structure, established best practices, and managed 3 Product Managers leading a 160+ person global team
Result: Clearer ownership, faster delivery of platform redesign milestones, and a sustainable operating model for continued product development
Ready to accelerate your product strategy? DigiSnax Consulting works with enterprises and growth-stage companies to build, scale, and optimize digital products that drive measurable business outcomes.
How We Engage:
Every engagement starts with a discovery conversation to understand your product challenges, organizational context, and growth objectives. From there, we scope a focused engagement, whether that's a product organization assessment, roadmap development, a 0-to-1 product build, or ongoing strategic partnership.
Get in Touch:
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DigiSnax Consulting - We Build and Scale Digital Products That Drive Enterprise Growth